Curated Resource ( ? )

We haven’t even scratched surface of explainer journalism

my notes ( ? )

We still write stories for the web as if they were fixed and transitory, but they’re not... people have expected that something like 70 per cent of traffic would be to “new” content, and the rest to the “archive”. The reality usually proves to be exactly the other way around...

we’re over-weight in publishing “news” and significantly under-weight in publishing other types of content that have longer-term value...

Our journalism is still the digital equivalent of pointing TV cameras at a stage. We need to rethink our content models to make our journalism relevant for a digital age.

Read the Full Post

The above notes were curated from the full post www.journalism.co.uk/news-commentary/-we-haven-t-even-scratched-surface-of-explainer-journalism-/s6/a556585/.

Related reading

More Stuff I Like

More Stuff tagged news , explainer , content strategy

See also: Content Strategy , Communications Tactics , Media , Communications Strategy

Cookies disclaimer

MyHub.ai saves very few cookies onto your device: we need some to monitor site traffic using Google Analytics, while another protects you from a cross-site request forgeries. Nevertheless, you can disable the usage of cookies by changing the settings of your browser. By browsing our website without changing the browser settings, you grant us permission to store that information on your device. More details in our Privacy Policy.