When deciding between native and web-based mobile apps, crucial considerations arise that impact long-term success.
In Conclusion
Both approaches certainly have their share of benefits as well as drawbacks. Which approach is “better” for developing a particular application will depend largely on its desired functionality and reach as well as available resources (time, money, etc.). A long-term strategy would seem to favor web-based over native apps, but keep in mind that no matter which approach is taken, a well-orchestrated user experience is the best defense in the rapidly evolving world of mobile platforms and devices.
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