Curated Resource ( ? )

How to build audiences by engaging your community

How to build audiences by engaging your community

my notes ( ? )

People don’t just consume news today. They participate in it... an opportunity for news publishers strained by shrinking resources and growing competition: Now more than ever, journalists can engage their audiences as contributors, advisors, advocates, collaborators and partners. This study describes in detail how newsrooms and independent journalists can grow their readership, boost their relevance and find new sources of revenue by listening to and learning from their audiences...
Collaboration is not about what your audience can do for you, but what you can do with your audience

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The above notes were curated from the full post www.americanpressinstitute.org/publications/reports/strategy-studies/listening-engaging-community/?utm_source=API+Need+to+Know+newsletter&utm_campaign=df989f9846-Need_to_Know_May_2_20165_2_2016&utm_medium=email&utm_term=0_e3bf78af04-df989f9846-45795445.

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