CEOs and industry leaders all told me, “...Culture is the most important thing.” But when I asked “What exactly is culture, and how can I affect mine?” they became extremely vague.... I focused all my energy on “leading by example.”... did not scale as the company grew... became a hodgepodge of different cultures fostered under different managers...
How many of the following questions can be resolved by turning to your corporate goals or mission statement?... The answer is zero. There aren’t any “right answers” ... how your employees answer these kinds of questions is your culture. Because your culture is how your company makes decisions when you’re not there...
how do you design and shape these nearly invisible behaviors?... if you see something below standard and do nothing, then you’ve set a new standard
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