The curse of knowledge is a cognitive bias that occurs when an individual, communicating with other individuals, unknowingly assumes that the others have the background to understand... seen at all levels of a company...
if you already know the answer... tend to underestimate the difficulty of the question or the problem... become so immersed in the problem itself that you may lose touch with the reality... when designing products. We must assume that the user does not know or does not have enough knowledge.
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See also: Content Strategy , Social Media Strategy , Online Architecture , Communications Tactics , Psychology
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