Curated Resource ( ? )

Post-paywall, The Sun eyes distributed video on platforms

Like news , livestream , ea , audiovisual
Curated: 22/04/2016 from digiday.com/publishers/sun-no-longer-behind-paywall-goes-distributed-video-route/
Post-paywall, The Sun eyes distributed video on platforms

my notes ( ? )

“In five years time, I want News U.K. — The Sun and The Times — to be as well known for its video content as for its newspapers” ... 70 percent of The Sun’s articles have some video component... a main driver for the video verticals is to appeal to advertisers and brands who want to sponsor videos... It will continue posting several Live videos a week. “The more live and raw it is, the more people like it,” said Brown. “You don’t have to spend a fortune on it

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The above notes were curated from the full post digiday.com/publishers/sun-no-longer-behind-paywall-goes-distributed-video-route/.

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