Curated Resource ( ? )

More SEO-related data on longform

More SEO-related data on longform

my notes ( ? )

"There has been a lot of discussion lately about long-form content and how it is changing the content marketing playbook.... Is long-form content really worth the extra effort? It seems that way. SERPIQ recently completed an analysis of the top 10 search results for more than 20,000 keywords and revealed a surprising pattern. The length of content on the page had a direct correlation to the placement of the search results." As ever, this data confirms some other data, and contradicts others. I like the conclusion: "I believe the reason that we see so many long-form posts in search results is because longer posts are often more valuable to the person conducting to the search." In other words, Being Useful is Good! - 5 Things That Will Change Your Mind About Long Form Content Marketing

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The above notes were curated from the full post coschedule.com/blog/long-form-content/.

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See also: Content Strategy , Online Architecture , Communications Tactics , Media , Communications Strategy

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