Decentralisation and blogging on atproto

"blogging and long-form writing on atproto is rapidly developing, and it gives some interesting insight in what decentralisation on atproto looks like".

Decentralisation describes two different things at once: a technical architecture for how networks are structured, and the actual behaviour of people using those networks" - so while ATproto looks decentralised, with 99+% of Bluesky users on a single company's infrastructure, it's difficult to call it decentralised in practice.

ATproto-based blogging, however, is a different story, with multiple players, none dominant: whitewind (no longer under development), leaflet (most popular), PiPup, Offprint, Pckt.blog, Weaver. Some observations:

• you can publish a post directly onto your PDS using a lexicon without using the corresponding app or website. We don't have "clear language to reflect this: do people who do this use WhiteWind or not?" And what about moderation? If I don't use the platform to post something, can I be moderated by it?
• "interoperability is always an option, and if the platform developers themselves don't support it, other third-party developers might add it themselves... competitive interoperability is also an option"
• "Will we see a move to a shared lexicon for following blogs?"
• with each platforms providing both writing/publishing and social functions, disaggregation is likely - eg "services that are dedicated only to the discovery of blogs"