Curated Resource ( ? )

Attention is a Currency: It's Time to Re-Think Storytelling and Content Marketing | Brian Solis | LinkedIn

Like storytelling , content strategy , authenticity
Curated: 17/08/2015 from www.linkedin.com/pulse/attention-currency-its-time-re-think-storytelling-content-brian-solis

my notes ( ? )

"Humans are emotional creatures and they want experiences that engage them as humans. They're not eyeballs, impressions, views, likes, shares, clickthroughs, or conversions.... connect people through sharing and conversation to form communities that we can then cultivate. That takes understanding, purpose, intent and genuineness.

Read the Full Post

The above notes were curated from the full post www.linkedin.com/pulse/attention-currency-its-time-re-think-storytelling-content-brian-solis.

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