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Overview: Online Strategy

How should your online presence be shaped?

Is your website working? Do first-time visitors understand what you do, and find the content they need, before clicking away? If not, should you tweak your site or build a new one?

Perhaps you should spend more resources on social, but to do what: engage your audience, convene a community, or simply broadcast your website content?

How can you do both so that your social media presence and your website work together? And what are you measuring, so that you continuously improve?

Need help? Get in touch.

More services: start with Communication strategy.

Relevant resources

Visualizing Superdiversity across global cities with the Max Planck Institute
hi.stamen.com
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show how the nature of diversity in our urban areas around the world has been changing over the past few decades... the use of sentences in data visualization is one of my favorite things. You’re adjusting a sentence using these dropdowns, which gives it a narrative component and tells you some really basic things... there’s no reason to not use t…

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