Half of Marketers Lack Confidence in Digital Ability, New Adobe Study Reveals: Marketing Industry has Changed More In the Past Two Years Than in the Past 50, Says Majority of Marketers | Bulldog Reporter
www.bulldogreporter.com
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"A majority of digital marketers haven’t received any formal training in digital marketing: 82% report learning on the job."

Marketers Still Have No Idea What They Are Doing In Digital, Adobe Finds - Forbes
www.forbes.com
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"many marketers still feel in the dark when it comes to digital know-how, according to new research from Adobe. More than 80% of professionals are still receiving their digital training informally on the job and only 9% feel fully confident their digital efforts work, the poll of 1,000 U.S. marketers found."

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