Curated Resource ( ? )
Metrics
Curated:
12/05/2015 from
medium.com/geeks-bearing-gifts/metrics-89484db7c01b
my notes ( ? )
"We get what we measure and we are measuring the wrong things... old, mass-media metrics of reach and frequency — translated into their digital equivalents: unique users and pageviews — turn out to be profoundly corrupting...
attention is a much more productive measure of media value than traffic.... There is a richer set of metrics that matter to the mission of journalism — metrics around impact and accomplishment... journalism built around impact ... starts with listening to the public’s wants, needs, and goals "
- Metrics — Geeks Bearing Gifts — Medium
Read the Full Post
The above notes were curated from the full post medium.com/geeks-bearing-gifts/metrics-89484db7c01b.Related reading
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