Curated Resource ( ? )

How Time’s enewsletter gets a 40% open rate

Like promotion , enewsletter
Curated: 03/11/2014 from www.poynter.org/latest-news/mediawire/277009/how-times-email-newsletter-achieves-a-40-percent-open-rate/?utm_content=buffercb501&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

my notes ( ? )

"boasted as twice the industry ... Click-through rates after open are about twice the industry average of 16 percent... The following lessons might not all apply to your newsletter strategy, but here are some things to think about:" - How Time’s email newsletter achieves a 40 percent open rate | Poynter.

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The above notes were curated from the full post www.poynter.org/latest-news/mediawire/277009/how-times-email-newsletter-achieves-a-40-percent-open-rate/?utm_content=buffercb501&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer.

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