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Fact-checking Clinton and Trump is not enough

Fact-checking Clinton and Trump is not enough

my notes ( ? )

a bias likely to cloud the minds of the audience – the halo effect.... when we see something we like or dislike, and associate this emotional reaction with something else... “illusory truth effect.” This bias causes our brains to perceive something as true just because we hear it repeated... the illusion of control bias occurs when we perceive ourselves as having more control over a situation than we actually do... desirability bias leads one to believe their idealized outcomes will come true... our tendency to view the past through rose-colored glasses, a bias known as rosy retrospection and also as declinism...

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See also: Content Strategy , Social Media Strategy , Psychology , Media

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