Curated Resource ( ? )

Forbes guarantees its native ads will work

Like media , native advertising
Curated: 08/02/2016 from digiday.com/publishers/inside-forbess-new-money-back-guarantee-native-ads-will-work/
Forbes guarantees its native ads will work

my notes ( ? )

Advertisers have to spend $250,000 in native plus display over 60 days (up from the minimum BrandVoice package of $150,000). If they don’t get a lift in at least one of four metrics (awareness, favorability, recall, purchase intent), they get their money back.

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The above notes were curated from the full post digiday.com/publishers/inside-forbess-new-money-back-guarantee-native-ads-will-work/.

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