Curated Resource ( ? )

Best practices for product management in news organizations

Best practices for product management in news organizations

my notes ( ? )

News is a product... our news products must be good and targeted to succeed. They must know who their users are, what they need, how they need it, and deliver a satisfying experience. That is what a product manager does...
thinking about what users ... need from the whole of that product; what their experience of it is like; how it could be more convenient or valuable to them... simultaneously considering the business and marketing strategy, the technological execution, and yes, the editorial direction...we have distilled in this white paper the best practices and insights that all news organizations can learn from.

Read the Full Post

The above notes were curated from the full post www.americanpressinstitute.org/publications/reports/white-papers/product-management-best-practices/.

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