Curated Resource ( ? )
A Positive Story Must Be At The Heart Of A New Pro-EU Party
Curated:
21/08/2017 from
www.huffingtonpost.co.uk/laura-shields/new-political-party_b_17764780.html
my notes ( ? )
‘Vote Leave Take Control’ and ‘Make America Great Again’... future-focused, inspirational and told a sufficiently broad story for enough people to see a reflected image of themselves and their country that they could feel good about...
get out of rebuttal mode, ditch the anaemic, snore-inducing, negative messages ... and go all in with a muscular, positive story ... build a broader bank of human stories/spokespeople ... that spell out the positive benefits and identity value of being in the EU.
get out of rebuttal mode, ditch the anaemic, snore-inducing, negative messages ... and go all in with a muscular, positive story ... build a broader bank of human stories/spokespeople ... that spell out the positive benefits and identity value of being in the EU.
Read the Full Post
The above notes were curated from the full post www.huffingtonpost.co.uk/laura-shields/new-political-party_b_17764780.html.Related reading
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