This blog post was submitted to online course "Professional Communication: Business Writing and Storytelling" (Economist Education) . It was then adapted and used on an intranet. "Easy writing makes hard reading" - Ernest Hemingway "The discipline of the written word punishes both stupidity and dishonesty" - John Steinbeck
An examination of translating text to make it as accessible as possible. Looking at how to make writing easier to read
What makes a text nice to read? To know more about this, it is important to take a closer look at how people are reading. Additionally, it may be the case that someone is impaired, physically or mentally, to read a text. How does it work?
In this guide, I’m going to teach you my step-by-step process for writing high-converting website copy.
Aaron Berman shared some useful writing tips for anyone writing on complex issues that he learned writing the (US) President's Daily Briefs. Check out the five tips below, illustrated with examples from Star Wars and Star Trek.
Unsure where to start? Use this collection of links to our articles and videos to learn how to write and present information that aligns with users’ needs and online reading behaviors.
Probably my biggest frustrations ... is the utter contempt they seem to hold content in. ... they won’t hire a professional copywriter to work on the content ... never teach content creators how to create appropriate web content.
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