Digital Transformation
Digital transformation is an over-used, over-abused term. Here’s what it means to me.
From many strategies ...
In most organisations, the following strategies are barely on speaking turns, let alone fully integrated and mutually supportive:
- Internal communication: Every day, valuable ideas and information pour into your organisation as staff engage with stakeholders and discover useful knowledge online. But what happens then? If a piece of knowledge is valuable to them, it's probably also useful to their colleagues ... so why does so little of it circulate within your organisation?
- Internal collaboration: Are your staff still emailing documents to each other, and spending hours tracing the latest version and integrating changes?
- Knowledge management: Can your staff find the knowledge they need efficiently, share information effortlessly without flooding everyone’s Inboxes, and serendipitously discover relevant information around the digital equivalent of the office watercooler?
- External communication: There is no better advocate for any organsation than empowered staff and engaged audiences. Have you transformed your workforce into Social Ambassadors, and launched communities to engage your customers and stakeholders in co-defining the future?
- Training and employee engagement: Even if you have the tools, can your staff use them? Do they know why they should?
... to one strategy: build an internal innovation community
How can you integrate the above strategies, processes and tools? By treating them as different aspects of one, overarching goal: the creation of an internal innovation community throughout your organisation.
everyone is trained and motivated to share knowledge internally and externally, supported by efficient tools and processes
The idea is to frame the above strategies, processes and tools as interconnected tactics within an overall strategic framework. This aligns them to a shared set of goals: an organisation where everyone is trained and motivated to share knowledge internally and externally, supported by efficient tools and processes for knowledge management, internal and external communications.
From Strategy to Implementation
Having such a strategy is all very well, but noone will notice if you never implement it. You'll need to plan for unknowns, coordinate experts who have never worked together before, and integrate project and change management so that:
- change rolls out with the new features, tools and processes,
- these are developed with your staff, not foisted upon them.
I’ve specialised in the intersection of internal and external communications, collaboration and knowledge management since 1995. If you need help, get in touch.
Stuff I (Really) like
Here are the latest 9 resources I've Highlighted about Digital Transformation. There's more reading over here.
locusmag.com
First a definition of (the importance of) "Interoperability – the thing Facebook uses to slurp stuff in from the open web – is the key to self-determination." Without it:you're trapped: "leaving Facebook means leaving your communities, your relationships... your presence on Facebook is the reason someone else can’t go...you&#x…
marketoonist.com
Good short history: "design thinking ... has spread from products to services to just about anything in business... often used as shorthand for a magic potion approach to innovation and creative problem solving... end up being a theatrical thing that people can point to and say, ‘oh we did that.’ "So it's one example of how "or…
www.nytimes.com
"GPT-3 ... generates tweets, pens poetry, summarizes emails, answers trivia questions, translates languages and even writes its own computer programs, all with very little prompting"It's surprised a lot of AI researchers, but also "often spews biased and toxic language" and isn't always convincing. It's a univers…
knightcolumbia.org
Given the myriad problems posed by social media platforms - content moderation, disinformation, censorship, privacy, anti-trust - this article "proposes an entirely different approach... that enables more free speech, while minimizing ... trolling, hateful speech, and large-scale disinformation efforts... also might help users ... regain cont…
Like
social media,
blockchain,
privacy,
open web,
moderation,
censorship,
antitrust,
fediverse,
solid,
filecoin
mathewlowry.medium.com
What did I learn about learning as I explored using Zettelkasten idea and knowledge management to write five newsletters about disinformation in the 2020 US elections?
Think
productivity,
content strategy,
knowledge management,
curation,
myhub,
post-alpha,
zettelkasten,
fediverse,
personal
knightcolumbia.org
Today's social platforms' business models are not inevitable, but because we see them as such we constrain "the solution space we consider for combatting mis-/disinformation, polarization, and promotion of extremism... we need to consider what technologies [and] digital media to have a productive role in democratic societies".H…
www.cjr.org
With more than a dozen congressional candidates appearing on ballots in November, Qanon is mainstream. While it looks like a lot of other conspiracy theories, this research provides a fascinating look at how the conspiracy's "Bakers" co-create their knowledgescape."QAnon doesn’t simply offer readers insider insight into current…
Like
community,
participation,
knowledge management,
conspiracy,
disinformation,
qanon,
us2020,
media literacy,
participatory culture,
arg
www.theatlantic.com
This article had me hooked from Line One - "Remember when the internet used to be fun?" - because I do. It tracks how "ironic, meme culture" (d)evolved from when "There was an assumption that everyone in the room “got it,” that they understood who was being satirized—the racists and the homophobes—and that everything was j…
medium.com
I’m exploring how MyHub.ai could become a unique hybrid of personal publishing and productivity tools by launching a newsletter powered by Zettelkasten knowledge and idea management, all hosted on my Hub.