Relevant Overviews
- Content Strategy
- Online Strategy
- Online Community Management
- Social Media Strategy
- Content Creation & Marketing
- Online Architecture
- Digital Transformation
- Thinking tools
- Zettelkasten
- Fediverse
- Learning from Andy Matuschak
- Innovation Strategy
- Surveillance Capitalism, Social media and Polarisation (Overview)
- Communications Tactics
- Psychology
- Productivity
- Social Web
- Media
- Politics
- Communications Strategy
- Business
Overview: Content Creation & Marketing
At the end of the day, you’ll need content.
It’s not enough to have a content strategy – you also need content, and you need to get it out there if you want it read. News articles, interviews, blog posts, in-depth explainers, web pages, press releases... all have their own specific form and goals, and all need to be promoted differently.
But it’s not just a question of text: you’ll need an array of content to explain your message and get it out there. A news article for your website, for example, needs not only an illustration for the article itself, but additional images and even short audiovisual to get traction on social media. And it will need to be accompanied by a variety of texts, which can be tested, refined and boosted in real-time.
Need help? Get in touch.
More services: start with Communication strategy.
Relevant resources
notes.andymatuschak.org
Having fun using Andy Matuschak's wonderful site to explore his innovative ideas on note-taking, zettelkasten, writing, etc. This link opens a number of his interrelated notes, displayed horizontally using his innovative 'stacked notes' information architecture.Key ideas from this stack:the importance of 'task division' in…
hapgood.us
I suspect this will be a canonical text for me moving forward with myhub.ai.Mike Caulfield in 2015, when my first hub was only about 2 years old, had also "been experimenting with another form of social media called federated wiki... instead of blogging and tweeting your experience you wiki’d it. And over time the wiki became a representation…
Like
social media,
knowledge management,
garden,
curation,
stream,
wiki,
myhub,
2ndbrain,
zettelkasten,
fediverse,
memex,
fedwiki
fortelabs.co
Books on note-taking... always too vague and boring, full of platitudes ... never an overarching system for turning notes into concrete results ... [but]How To Take Smart Notes ... is by far the most impactful and profound book I’ve ever read on the subject... most books are a few morsels of real insight wrapped in... fluff... I systematically unr…
Like
creativity,
productivity,
confirmation bias,
content strategy,
blogging,
zettelkasten,
personal
medium.com
For the 6th episode of his Futurized podcast, Trond Undheim asked me why surveillance capitalism inevitably leads to polarised, undemocratic and dysfunctional societies, and what we must do about it...If we don’t change course, in the future we will be less will informed, more polarised, massively manipulated, living in more corrupt and less democ…
Think
social media,
regulation,
media,
identity,
tribe,
engagement,
polarization,
future,
surveillance,
myhub,
zettelkasten
medium.com
I needed to review everything I had ever Hubbed relevant to surveillance capitalism, polarisation, social media and society... As I cast around for something interesting to say, I realised a MyHub.ai Service Page could help organise and clarify my thoughts: I would use it to create a Zettelkasten Permanent Note...While not a blog post, it is defin…
Think
creativity,
productivity,
content strategy,
knowledge management,
blogging,
myhub,
zettelkasten,
personal
Relevant Overviews
- Content Strategy
- Online Strategy
- Online Community Management
- Social Media Strategy
- Content Creation & Marketing
- Online Architecture
- Digital Transformation
- Thinking tools
- Zettelkasten
- Fediverse
- Learning from Andy Matuschak
- Innovation Strategy
- Surveillance Capitalism, Social media and Polarisation (Overview)
- Communications Tactics
- Psychology
- Productivity
- Social Web
- Media
- Politics
- Communications Strategy
- Business