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Overview: Online Architecture

Probably the most common reason organisations contact me is to get help with their internal and external information architecture.

I usually find, however, that they first need to find a clear consensus on their communication strategy, content strategy and online strategy. Once that's done, I deliver a document which both you and your developers can understand, including some or all of the following:

  • highly detailed sitemaps: internal intranets, external websites, knowledgebases, and the information flows between them
  • mission statements for principal site chapters, features and content types
  • business requirements for any revised or new features
  • wireframes, allowing both you and your developers to envision how the result will look.

The aim is to deliver something detailed enough for professional developers and designers to give you a concrete quote, but not so technical that noone else understands what they're building.

I can then work with them to deliver it, or assemble a team and manage the site build for you.

Check out some of my firsts and best practices, or just get in touch.

More services: start with Communication strategy.

Relevant resources

Apps versus the web
ben-evans.com

for an actual brand, developer or publisher wondering if they should do an app or a website, I generally answer that the calculation is much simpler and less technical: Do people want to put your icon on their home screen? ... If you don't have that relationship, then all the clever things ... are irrelevant and your strategy should focus on the w…

23/12/2015
Mobile First: A Future-Friendly Approach to UX Design
medium.com
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"Innovation is exploding in every direction. With all of these “smart” things — smart cars, smart phones, smart watches, smart glasses — it’s a designer’s job to figure out the best way to deliver content in such a vastly connected world. The projects you’re working on at this very moment will be interacted with on devices that didn’t exist wh…

27/08/2015
What Testing Via Email Taught Us About News Apps
www.buzzfeed.com
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Clever. To build an app, Buzzfeed first built an enewsletter and tested that: "Designing and building an email newsletter takes a lot of work. But compared with launching a native app, a newsletter requires a much smaller investment of time and technology. As a lower-stakes product, we could launch it much more quickly than we could an app and …

12/06/2015
Dim Future for Mobile Apps
www.businessinsider.com
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Nothing here about geolocation, augmented reality ... but good points anyway. Via @nosemonkey ""In a world where notifications are full experiences in and of themselves, the screen of app icons makes less and less sense... Why open the Facebook app when you can get the content as a notification and take action... right there at the notification o…

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