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Overview: Online Architecture

Probably the most common reason organisations contact me is to get help with their internal and external information architecture.

I usually find, however, that they first need to find a clear consensus on their communication strategy, content strategy and online strategy. Once that's done, I deliver a document which both you and your developers can understand, including some or all of the following:

  • highly detailed sitemaps: internal intranets, external websites, knowledgebases, and the information flows between them
  • mission statements for principal site chapters, features and content types
  • business requirements for any revised or new features
  • wireframes, allowing both you and your developers to envision how the result will look.

The aim is to deliver something detailed enough for professional developers and designers to give you a concrete quote, but not so technical that noone else understands what they're building.

I can then work with them to deliver it, or assemble a team and manage the site build for you.

Check out some of my firsts and best practices, or just get in touch.

More services: start with Communication strategy.

Relevant resources

The Scientists Who Make Apps Addictive
medium.com
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The most important nine words in behaviour design...“Put hot triggers in the path of motivated people.”... upfront deliveries of dopamine bond users to products...Instagram lets you try 12 different filters... transaction is emotional... you get to feel like an artist... “Make people feel successful... Give them superpowers!”... the triggers ar…

The Rise of the Like Economy - The Ringer
www.theringer.com
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uses the social network to promote her business... set up various safeguards to avoid becoming too emotionally invested ... a web browser plug-in ... replaces the social network’s endless stream ... with a single inspiring quote.... hired a social media manager ... because she could no longer stand the addictive feedback loop ... She had been a …

A compulsive audience and a complicit news media - Columbia Journalism Review
www.cjr.org
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as news outlets tailor their content to addictive platforms to pump up traffic, the distinction between consuming journalism and being wedded to “emails, constant notifications, and social media” is increasingly meaningless... if we are what and how we read, then our thinking will mirror the scattered and shallow tendencies of Web browsing.... …

If the internet is addictive, why don’t we regulate ...
aeon.co
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Making ‘a net positive contribution to people’s lives’ doesn’t necessarily satisfy investors... it’s possible to imagine regulation that actually expands users’ choices. It doesn’t need to be especially invasive or dramatic, and it would be designed to give users more control over their experiences online... Here are three things we could do…

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