Relevant Overviews
Overview: Online Strategy
How should your online presence be shaped?
Is your website working? Do first-time visitors understand what you do, and find the content they need, before clicking away? If not, should you tweak your site or build a new one?
Perhaps you should spend more resources on social, but to do what: engage your audience, convene a community, or simply broadcast your website content?
How can you do both so that your social media presence and your website work together? And what are you measuring, so that you continuously improve?
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Relevant resources
www.poynter.org
Facebook seems incapable of rooting out hoaxes even after acknowledging they are clearly fake news... at least five different pages shared a story after Facebook acknowledged it was fake and were still able to reach tens of thousands of people through the social network. None of the posts carry any warning that the content is fake... BuzzFeed anal…
techcrunch.com
Following the controversial firing of the editorial team who managed the Trending Topics... technology that will help prevent fake news stories from showing up in the Trending section.