Overview: Online Strategy
How should your online presence be shaped?
Is your website working? Do first-time visitors understand what you do, and find the content they need, before clicking away? If not, should you tweak your site or build a new one?
Perhaps you should spend more resources on social, but to do what: engage your audience, convene a community, or simply broadcast your website content?
How can you do both so that your social media presence and your website work together? And what are you measuring, so that you continuously improve?
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Relevant resources
thenextweb.com
"it's a start... Musk argued that disclosing what amplifies or downranks tweets would reduce the risk of “behind the scenes manipulation.” [but] algorithms alone offer limited insights" because it's not just an algorithm that defines what you see: it's a huge dataset - "content that enters the platform, each user’s p…
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algorithm,
social media,
transparency,
twitter,
bias,
machine learning,
open source,
fediverse,
elon musk
www.ribbonfarm.com
The Four Horsemen of this emerging Textopia are... Roam attempts to implement a near-full conception of hypertext as originally conceived by visionaries... looks like a cross between a slightly weird wiki and ... Evernote. It’s not... block-level addressability, transclusion ... and bidirectional linking ... utterly transform the writing experienc…
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nlp,
blogging,
machine learning,
enewsletter,
data visualisation,
blogpocalypse,
myhub,
threadapalooza,
gatsby,
substack,
roamresearch,
machine text
medium.com
AI is increasingly being used to support public participation in policy. While they offer a lot, they could invisibly skew policy if used carelessly.- 3rd post in preparation for my EWRC 2017 workshop on online communities and public participation in policy
www.technologyreview.com
illustrates the current limitations of artificial intelligence... a human being invisibly takes over, responding to your request as if the algorithms were still at the helm... to reveal how people would react to an omniscient virtual assistant, and to provide data that would let the algorithms learn ...progress has been harder won than expected...…
research.googleblog.com
Federated Learning enables mobile phones to collaboratively learn a shared prediction model while keeping all the training data on device, decoupling the ability to do machine learning from the need to store the data in the cloud.
www.theverge.com
Facebook’s application for Patent 0350675: “systems and methods to identify objectionable content.” ... filed in June 2015, describes a sophisticated system for identifying inappropriate text and images and removing them from the network... improve the detection of pornography, hate speech, and bullying... much easier to identify than false news s…
www.technologyreview.com
You can now chat with all sorts of bots through a number of messaging services... The trouble is that computers still have a hard time understanding human language... but chatbots are still prone to confusion and misunderstanding... The best commercial chatbots will most likely be those that recognize their own limitations... There have been no …