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Overview: Online Strategy

How should your online presence be shaped?

Is your website working? Do first-time visitors understand what you do, and find the content they need, before clicking away? If not, should you tweak your site or build a new one?

Perhaps you should spend more resources on social, but to do what: engage your audience, convene a community, or simply broadcast your website content?

How can you do both so that your social media presence and your website work together? And what are you measuring, so that you continuously improve?

Need help? Get in touch.

More services: start with Communication strategy.

Relevant resources

... and back to Facebook
techcrunch.com
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"We’ve been on Livefyre comments for a little under a year now, and while we weren’t the biggest fans of Facebook Comments* while we were using them, we’ve since realized that there is no perfect solution for commenting. And Facebook Comments, as troubled as they can be, are actually not that bad. ... until someone invents a perfect solution... w…

Livefyre on...
techcrunch.com
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" a buggy Livefyre launch, with lots of you using it and breaking it, is still better than Facebook Comments." - Commenters, We Want You Back | TechCrunch

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