Overview: Communications Tactics

GDS does have a clear function and is learning from its experiences ... struggled to demonstrate the value of flagship initiatives... or to set out key priorities.... Another criticism ... not sustained its framework of standards and guidance, with some being removed and web links broken... leave scope for interpretation and disagreement... somet…

Progress has been sporadic, but... plenty of observers wouldn’t have expected this much of GDS when it was set up in 2011... It made its mark largely because it had Maude, the senior minister in the Cabinet Office and a heavyweight in the Conservative Party, fully engaged and ready to back GDS chief Mike Bracken in inter-departmental tussles... i…

it is important for change agents to identify and solve real problems by developing the important skills for collaboration, storytelling and influence... Although digital transformation is one of the biggest trends in business today ... many still do so as a grassroots effort driven by resourceful individuals — digital change agents ... Digital c…