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Overview: Communications Tactics

Relevant resources

What the Privacy Battle Upending the Internet Means for You - The New York Times
www.nytimes.com
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Good intro to what Apple and Google are doing in the privacy space to fend off regulation. TL:DR; "Get ready for more random ads online, higher prices and subscriptions galore. But your privacy concerns may still not fade."Apple kicked this off in 2017 with a new Safari preventing the technology used by marketing companies to follow peop…

Apple TV potentially big for news outlets investing in video
www.niemanlab.org

An open app platform will let digital news publishers play with the big guys... Siri was also shown answering basic news and information questions while you watch... imagine uses for breaking news and other journalistic purposes. - Apple announces an app platform for Apple TV, potentially big for news outlets investing in video » Nieman Jour…

15/09/2015
The new Apple TV is no TV-killer
digiday.com
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Apple TV isn’t the TV-killer ... but it does create a significant opportunity for digital publishers and video companies... a built-in App Store, which for the first time will enable third-party developers to build apps for the platform — an important milestone for Apple and potentially the future of video. - The new Apple TV is great for We…

15/09/2015
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