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Overview: Communications Strategy

Relevant resources

Persuasive Maps
persuasivemaps.library.cornell.edu
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“persuasive” cartography: ​more than 800 ​ maps intended primarily to influence opinions or beliefs... rather than to communicate geographic information... a variety of persuasive tools ​, including​ allegorical, satirical and pictorial mapping; selective inclusion; unusual use of projections, color, graphics and text; and intentional deception...…

Why (or when) infographics are bad
medium.com
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"... infographics are often taken at face value... And it is hard to fact check infographics... Fast Company republished 10 facts from Buffer. Fact checking one of the facts in that list went like this: The fact quoted an infographic -> that quoted a blog post at Huffington Post -> which in turn quoted another infographic -> which quoted a blog…

The perfectly optimised page
moz.com
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"There's no such thing as "perfectly optimized", but I took a stab at drawing up the mythical beast anyway: "... I first saw the "perfectly optimised page" infographic on Twitter, but discovered a much richer, larger article on Moz. In itself, this is a great use of infographics and data visualisation - the infographic stands on its and has bee…

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