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Overview: Innovation Strategy

While innovation can’t be turned on like a tap, it is something you can make more likely to happen.

Creating a favourable environment for innovation starts with getting the basics right:

  • integrating your internal and external communications strategies,
  • combining them with knowledge management tools and processes,
  • and integrating training and employee engagement programmes.

In other words, what I mean by digital transformation.

Integrating these strategies, processes and tools provides a strong foundation onto which you can build dedicated innovation processes.

However, building and integrating them is itself a major innovation challenge!

Sidestep this chicken-and-egg problem by framing each strategy and programme as key components of the final, integrated goal: to build an Internal Innovation Community, which:

  • supports knowledge management, information flows, (in)formal training, ideation, employee engagement and more
  • helps your external communications team discover useful internal content, and transfer it outwards
  • ensures useful external information reaches the right people inside
  • spreads an innovation & communications culture throughout the organisation.

But don’t try and build it all at once. Instead, build and roll out one part of the Programme, and then use it to build and roll out the next.

Like to figure out how? Get in touch.

More services: start with Communication strategy.

Relevant resources

For the good of humanity, AI needs to know when it's incompetent | WIRED UK
www.wired.co.uk
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What we talk about when we talk about fair AI – BBC News Labs – Medium
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The Dark Secret at the Heart of AI - MIT Technology Review
www.technologyreview.com
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there is no obvious way to design such a system so that it could always explain why it did what it did... How well can we expect to communicate—and get along with—intelligent machines that could be unpredictable and inscrutable? ... a journey to the bleeding edge of research on AI algorithms... including a meeting with one of the great philosopher…

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