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The Art of Science Communication: William Zinsser on How to Write Well About Science
www.brainpickings.org
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This principle of science writing... teaches the writer to lead the reader, step by step, from knowing nothing about a subject to understanding enough to grow enchanted with its broader significance.... Imagine science writing as an upside-down pyramid. Start at the bottom with the one fact a reader must know before he can learn any more. The sec…

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