how do you tell the difference between a "ninja" and a "guru"? A "maven" and a "marketing expert"? For that, we've created a helpful guide so you can hire the social media bullshit artist that best fits your company's needs: - Pando: How to tell the difference between a social media maven, a ninja, and a guru

FalseHilarious: “[US] Corporations on Twitter”. Worth watching if only for the humour, but it’s interesting that these sort of mistakes haven’t been made that often by the EU Institutions, as I originally feared in 2009, with the more-amusing-than-revolting exception of The Great Berlusconi TwitterWall Kerfuffle (2010).