This article had me hooked from Line One - "Remember when the internet used to be fun?" - because I do. It tracks how "ironic, meme culture" (d)evolved from when "There was an assumption that everyone in the room “got it,” that they understood who was being satirized—the racists and the homophobes—and that everything was j…

the most successful ad that I’ve ever posted... a lot of it came from people being confused whether or not it was real...the Bloomberg campaign was offering social media influencers $150 to create content in support of Mr. Bloomberg ...