or
or
or
&
&
US election campaign technology from 2008 to 2018, and beyond | MIT Technology Review
www.technologyreview.com
Card image

Tours election technology from 2008 to 2018 "and beyond".2008: Obama integrated e-mail, cell phones and websites to both convey the candidate’s message and enable his supporters to connect and self-organize - supporting grassroots community. MyBarackObama allowed users to form groups, raise money, organise events, get info on local vote…

Psychographics: the behavioural analysis that helped Cambridge Analytica know voters' minds
theconversation.com
Card image

the data crunching company’s approach represents a step change in how analytics can today be used as a tool to generate insights – and to exert influence... While it also used demographic segments to identify groups of voters... Cambridge Analytica also segmented using psychographics... demographics are informational. Psychographics are behaviour…

Cookies disclaimer

MyHub.ai saves very few cookies onto your device: we need some to monitor site traffic using Google Analytics, while another protects you from a cross-site request forgeries. Nevertheless, you can disable the usage of cookies by changing the settings of your browser. By browsing our website without changing the browser settings, you grant us permission to store that information on your device. More details in our Privacy Policy.